Stela Enache
The three pillars behind perfect pastry fillings
Creating the perfect filling isn’t just about getting the flavour right. It’s about finding the ideal balance between taste, texture, performance, and innovation. At Zeelandia, we believe the best results are built on three essential pillars: sensory experience, technical performance, and inspiration & differentiation. These pillars guide every step of our process, ensuring tailor-made solutions that meet your specific needs.
Pillar 1: sensory experience
Defining the sensory experience by creating a shared language
Consumers expect their filled pastry to look appealing, taste delicious, and feel smooth when they bite into it. But how do we define these qualities? For example, some judge creaminess by its appearance, while others define it by how it melts in the mouth. Sensory attributes like appearance, odour, taste, mouthfeel, and aftertaste are perceived differently by everyone. To create the perfect filling for your application and align expectations, we need to establish a shared understanding of these attributes. This starts with a dialogue to define the sensory profile, tailored to each product.
Pillar 2: technical performance
Defining the technical profile to suit end-product requirements
Once the sensory profile is clear, we move on to the technical attributes—the key factors that ensure the filling performs optimally in its intended application. Does the filling need stability, consistency, bake resistance, or a combination? Will it be injected, layered, or used as a topping? Should it be freeze-stable? The relevance of specific attributes depends on the type of filling and how it will be used.
At Zeelandia, we understand the crucial interaction between the dough and the filling. We know how different fillings behave with various types of dough, ensuring the perfect balance of texture, stability, and taste in every application. No matter the required stability, viscosity, shelf life or specific characteristics, Zeelandia accommodates your needs. We also align the packaging format with your production needs and logistics.
Pillar 3: inspiration & differentiation
Diving into flavour inspiration and differentiation
At Zeelandia, we keep a close eye on evolving market trends and consumer preferences to help industrial bakers create products that feel both familiar and refreshingly new. You can rely on us to be on top of the latest inspiration & differentiation trends, positioning ourselves as your innovation partner.
Since flavour plays a crucial role in the final product, we continuously monitor flavour trends and translate them into our fillings. This results in flavours that meet consumer expectations and help your product stand out. With trendy flavours and bold flavour pairings, we help your application capture attention and delight consumers.
